Stokes Lawrence supports Westrock Coffee’s global trademark strategy as they build an ethical, transparent supply chain. Our long-standing partnership strengthens a brand committed to empowering farmers and delivering sustainable and innovative beverage solutions worldwide.
Westrock Coffee is a leading provider of ethically sourced beverage solutions for the world’s most iconic brands. Founded in Rwanda in 2009, the company has evolved into a multinational operation dedicated to supply chain transparency. By prioritizing farmer livelihoods and product traceability, Westrock ensures high-quality results from origin to consumer.
As Westrock expanded into new international markets, the company needed a cohesive trademark strategy to support its vertically integrated, global supply chain. Managing trademarks across multiple jurisdictions—each with its own legal frameworks and risks—required a unified, forward-thinking approach that could match the pace of the company’s growth and innovation.
Our IP team partners with Westrock to develop and execute a coordinated worldwide trademark protection plan for its well-known marks. We advise on clearance, registration, enforcement, and brand portfolio strategy across continents, supporting everything from new beverage solutions to traceability advancements in distribution, including the first digitally traceable coffee container shipped from Rwanda in 2018. Our creative IP approach ensures Westrock’s global brand architecture remains strong and scalable.
We are proud to work alongside a company that is transforming the beverage industry through innovation, transparency, sustainability, and farmer-focused impact. Our long-term partnership helps Westrock advance its mission of building the world’s leading integrated coffee, tea, and extracts supply chain—one that enriches lives “From Crop To Cup” and continues to grow its global footprint with purpose.
Learn more about Westrock Coffee here.
